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SEO for an idiot

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Saturday, 03 January 2009 08:59

Right, SEO is a really complex subject matter. There are so many different strategies to get your site in that number one spot on Google and yahoo!.

My experiment into SEO is now "Blondy & Blacky - balklänningar, brudklänningar & smokings" and how to get them higher on the search engines rankings. The problem I face is the following:

I redesigned and moved the site from the web-address blondy.nu to blondyblacky.com in early December. At the same time we moved the shop into the textalk.se system - which is on a completely different server. Of course we dropped from the Google results immediately, and now my task is to get us back on the frontpage again. All the while trying to do this without having to fork out for the extra cost of search engine option on textalk.

I will post about my progress in this matter here

 

The stupidity of political correctness

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Tuesday, 30 September 2008 06:53

Political correctness... according to wikipedia: "Political correctness (adjectivally, politically correct; both forms commonly abbreviated to PC) is a term applied to language, ideas, policies, or behavior seen as seeking to minimize offense to gender, racial, cultural, disabled, aged or other identity groups. Conversely, the term "politically incorrect" is used to refer to language or ideas that may cause offense or that are unconstrained by orthodoxy."

I prefer to see it as the scurge of modern society. You are not allowed to dislike or laugh at anyone or anything that is related to religion, sex, age, political views, nationality etc etc.

At moments like this when I get really peeved, I like to quote my friend Oli "I have nothing against your nationality, sex or religion - I just hate and make fun of everyone equally."

What ticked me off now? Easy. In Sweden (where I live now), there are street signs to show where you are supposed to cross the roads (as if the zebra stripes on the road weren't a good enough indication). These signs are called "Herr Gårman" (Mr Here-You-Walkman). It is a word play in Swedish "Här går man" (here you walk) - basically to teach kids where to cross the street. See what they did there? Kinda smart. There was even a rhyme that kids got to learn

"Herr Gårman!
Herr Gårman!
På vita strecken får man
Här men inte där tut tut!
Här men inte där tut tut!
Herr Gårman!
Herr Gårman!
På vita sträcken får man!"

Loosely translated:

"Here you walk man! (Or "Mr Here-you-walk-man")
Here you walk man!
On the white lines you may
Here but not there beep beep!
Here but not there beep beep!
Here you walk man!
Here you walk man!
On the white lines you may"

 

Is that enough for some people? NOOOOOOOOOOOOOOOOOOOOO!

Suddenly, after 50 years, the political correctness mob decided that it was sexist. Seriously. Because the sign depicts a "male" and not a "female" and is referred to as "Mr Walk-here-man". Political correctness solutiion to this? Make a new sign. OK, that is fine. Make a new sign depicting a woman in 1960's style dress and refer to the sign as "Mrs Walk-here-man.

WTF?! OK, I can buy that because men wear short hair it looks more like a man. But COME ON!! Sticking to the original intention of the rhyme, it just basically DOES-NOT-WORK!

Här går man != Fru går man (Here you walk != Wife walks man)

The original sign has a symbol for a humanoid. I cannot see an erect penis anywhere near the original sign? Are the stripes he steps on some weird symbolism for female genetalia? Have I missed something here? Did the bus leave and I wasn't told about it?

What is so much better with the new sign? What is the message? Wife walks over her man? Dude, walks like a lady? Is that the new rhyme? I can get behind the last question.

Boys and girls of all ages - isn't it time you stopped this bloody nonsense and stopped looking for innocent things and construct hidden meanings?

Other examples of PC gone crazy is a licorice ice-cream called "Nogger - Black", which was appearantly too racist for a white woman in her 30s. Appearantly the brown variety called just "Nogger" was not racist at all for 25 years. Another food item on the hot-list - negerbollar - coming from spanish "negra", ie black balls, which they are, have featured in the news many times because people are scared of the word "negro" after watching too many american movies and tv-shows. We Swedes stopped slavery a couple of hundred years before the US, and never imported africans in the first place. Why should we feel bad about it? It is just a word that is loosely related because of the colour for christ sakes! Back to the balls themselves - they are a delicious mixture of butter, oats, coffee, cacao and sugar, with a coating of coconut. They are not "chocolate balls" and not "oat balls" or "coconut-balls". I know for a fact it is not any black people involved in making them, neither as labour nor ingridient, but that the name is a referral to the original colour.

 I can't believe I should have to get angry about this crap!

Could I move to another planet? Soon?

   

Who is this guy?

Daniel Hansson is a designer from Sweden, who has lived in London for 8 years, but more recently returned with his English fiance to try out life in Sweden again..

He has worked professionally as a Web/Graphic Designer for over 13 years, and have specialised in web design, with a focus on typography, HTML, CSS, W3C standards, usability and accessability. 

Currently in search for new challenges and opportunities in the web design industry. Most recently he has worked on various projects in the capacity of freelance web designer for companies and brands such as Microsoft, ASDA, Marie Claire, ASOS.com.

Was between 2006-2007 working for 7city Learning Ltd, a financial e-learning company in the City of London, where he worked with clients such as Deutsche Bank, Barclays, and every other big name in finance you can think of. Also helped design and structure the "CFA Portal" which went on to win "Learning Innovation of the Year" in 2007.

He has also a history working for AOL, and plenty of design agencies in both Sweden and London, and which has allowed him to dabble in all industries ranging from fashion to retail, from finance to B2B to B2C.

In his spare time, Daniel tries to find the time to game on his Xbox360 and endulge in inventing new recipies, that are better than the Jamie Oliver's.

Daniel also refers to himself in third person, even though it is a bit naff.

What can he do?

This is a real bargain ladies and gentlemen. This designer can code, design, he can write, talk and he even cleans and clothes himself. Only available on-line, this designer comes with a FREE sense of humour included. Remember that the twisted bit of humour is a feature and not a bug.

But not only that, we will throw in his ability to illustrate in a range of styles ranging from comic book quality to technical drawings. As you can see it is bound to fly off the shelves, and all your friends and colleagues will envy you for choosing such a high quality product.

And it doesn't end there: We also throw in typography, web publishing, print publishing experience, and an expert knowledge of Adobe Design suites. 

Get your Daniel now, only available while stocks last. 

What is this place?

Neocreo [neo.cre.o] - is the trading name of Daniel Hansson. It is a amalgamation of Neo, to signify freshness and ingenuity, and Creo, which is latin for "to create". I.e. it therefore stands that it should be interpreted as "New Creation". Plus it is short and easy to remember and taste like bubblegum.

Sites I've built

blondy.nu | blondyblacky.com
XHTML,XML, CSS, JavaScript, PHP, MySQL, Joomla CMS, Virtuemart. Utvecklade e-handelslösning från open source program. Märkesutveckling

lrquality.com
XHTML mall with CSS 2.0. Joomla CMS. Dokumentering och översättning från engelska till svenska.

londonsvenskar.com
Design och layout, HTML/PHP coding, CMS development, typography, CSS, RSS, production of graphics. Resident writer. Media Liaison. Event Organiser.

asos.com
HTML according to W3C standards, CSS och Javascript manipulation. Propriety CMS.

allthingshome.co.uk| marieclaire.co.uk
W3C standards, CSS, HTML, some PHP. YUI implementation och customisation.

theharcourt.com
Design och layout, HTML/PHP coding, Joomla CMS, typography, CSS, production of graphics. Content management.

compuserve.co.uk
Design och layout, HTML coding, JavaScript, copywriting, typography, production of graphics.

7city.com
Semantics, W3C standards, accessibility, usability och SEO. Multilingual content in the UK, USA och Asia.

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Random examples of my work .

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